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The Latin American Travel Association (LATA)
is a membership association that promotes
Latin America as a tourist destination and stimulates
growth of travel to the region.
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LATA Members represent an ever growing travel community with unrivalled passion and knowledge for Latin America. The association is comprised of over 400 companies including tourism boards, airlines, hotels, tour operators, representation companies and the travel press.
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Sustainability
The LATA Sustainable Tourism Programme
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Latest from LATA

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Are you making the most of your LATA membership?

WHAT’S COMING UP AT LATA
We’ve got a lot planned for our members over the next few months…

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LATA Webinar: Watch again
11 Feb 2026

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LATA JOB VACANCY: Member Services Executive
9 Feb 2026

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LATA Members’ Newsletter – February 2026
2 Feb 2026

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The Year Ahead for LATA – A message from Martin Johnson
5 Jan 2026

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Join the world’s biggest Latin American Travel Trade Association and engage with the ever growing LATA Community.

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