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The Latin American Travel Association (LATA)
is a membership association that promotes
Latin America as a tourist destination and stimulates
growth of travel to the region.
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LATA Members represent an ever growing travel community with unrivalled passion and knowledge for Latin America. The association is comprised of over 400 companies including tourism boards, airlines, hotels, tour operators, representation companies and the travel press.
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Sustainability
The LATA Sustainable Tourism Programme
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Latest from LATA

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LATA Webinar: Watch again

What to Watch & What to Ignore in an Unpredictable Landscape:
Smarter risk intelligence for the travel industry
Last week…

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LATA JOB VACANCY: Member Services Executive
9 Feb 2026

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LATA Members’ Newsletter – February 2026
2 Feb 2026

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The Year Ahead for LATA – A message from Martin Johnson
5 Jan 2026

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LATA partners with The Travel Hub Collection
5 Jan 2026

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Join the world’s biggest Latin American Travel Trade Association and engage with the ever growing LATA Community.

Profile on the LATA website

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Marketing & communications

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LATA safety scheme

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